Instructional Design


The five phases of the ADDIE model—Analysis, Design, Development, Implementation, and Evaluation—represent a dynamic, flexible framework for building effective training and performance support tools. By using the ADDIE model, we are able to engage our clients in an iterative process for program development that saves time and money and reveals problems while they are still easy to address.

Below is a general overview of how we use the ADDIE model:

Analysis Phase:

  • Clarify the instructional problem and/or training need
  • Establish instructional goals and objectives
  • Identify the learning audience’s existing knowledge, skills, and performance gaps
  • Verify resource requirements
  • Confirm the timeline for completion

Design Phase:

  • Construct a plan for developing the training
  • Document the instructional, visual, and technical (if applicable) design strategy
  • Apply instructional strategies according to the intended learning outcomes
  • Apply graphic design

Development Phase:

  • Translate design documents into content assets
  • Develop and/or integrate technologies
  • Perform troubleshooting procedures
  • Revise content according to feedback provided by the client

Implementation Phase:

  • Coordinate logistics for both residential and distance learning offerings
  • Train the facilitators/instructors
  • Release instructional materials

Evaluation Phase:

  • Provide opportunities for feedback throughout the process
  • Review training effectiveness
  • Assess project performance
  • Report performance results